@midWest, Practical Solutions To Real World Problems.

@Midwest sessions are designed for the small to mid-sized business professions looking at getting a presence in social media and for those looking to refine their practices. Sessions will focus on topics concerning better social networking management, developing/maintaining a strategy, introducing new business models, improving profitability and employing effective social media.

Wednesday Night Social

Join the conference organizers, speakers, sponsors and other attendees for a informal night of socializing, networking and a bit of tweeting at one of Bloomington/Normals hottest restaurants. Come prepared to share ideas with some of the most exciting faces in social media the Midwest has to offer. Register today!

Conference Day

Time

Start Me Up.

I Know Enough To Be Dangerous.

That's So 2010.
7:00 a.m. Registration And Coffee Networking
8:00 a.m. Welcome And Speaker Introduction
8:30 a.m.

Barbara Rozgonyi — 3D Social Media: WIRED To Advance To The Next Level

9:45 a.m.

 Jill Salzman — Cultivating Your Fanbase Barbara Maldonado — Mobile Marketing Brian Huonker — Media Relations, Media Disasters
Michael Gizzi — How Social Media Is Changing The Way We Access Local News Media – 140 Characters At A Time Steve Robinson — 5 Keys To Email Marketing Hope Foster-Reyes — Privacy And Behavioral Targeting: Find Your Audience Without Breaking The Rules (Or Stepping On Toes!)
11:00 a.m. Josh Shull — Facing Facebook Nathan Hinch — Don’t Check Your Common Sense At The Door, Legal Considerations Of Social Media Use Matthew Newell — No One Cares You're On Twitter: The Anti-Climax Of Social Media
Barb Maldonado — Linked-In David Murrary — How To Build Your Content Bubble Eric Osterman — The Engine Of Facebook
noon Lunch
1:00 p.m.

Joe Strupek - Buzz Is For Bees - The Reality Of Cloud Conversations As It Relates To You, Your Business Or Your Company
2:15 p.m. Karen Hanrahan — Blogging: Be The Expert Only You Can Be Pete Moore — Feedback Looping: Aligning Your Traditional And Social Media Strategies Jay Krall — Assessing The Relevance Of Social Media Metrics: An Approach To Goal-Oriented Measurement
Josh Shull — Tackling Twitter Steve Robinson — Using Email Marketing & Social Media For Maximum Impact Scotty Bevill — Producing Effective Videos For Social Media
3:30 p.m.

Mana Ionescu– Crowdsourcing the Brand - How to Get Social Media Buzz Through User-Generated Content
4:30 p.m. Round Table — Start Me Up? Ok. Where Do I Begin Jessica and Karen Hanrahan — Going Viral Roundtable Round Table — Time To Decompress
Tim Jahn — How To Use Interviews To Grow Your Blog Traffic
5:30 p.m. Conference Closes

Thursday Night BBQ

Barnyard BBQ With The Normal Cornbelters

Join us in watching Bloomington/Normal's newest baseball team, the Normal Cornbelters, and discuss what you've learned with other session attendee. The Barnyard BBQ begins when the gates open and last an hour and a half. Price includes a delicious all-you-can eat buffet with fresh hamburgers/cheeseburgers, hotdogs, bratwurst, pasta salad, ranch style baked beans, chips, cookies, various Pepsi products/water, and a Box Seat! **The Barnyard BBQ takes place out in an area behind right field and seats will be together by best availability.

One ticket is included with event registration. Additional tickets are $30 per person. Register today!