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@Midwest Social Media Conference is returning, summer 2016

Realistic tools and practical skills for businesses presented through a midwest social media conference. Stimulating keynote speakers, hands-on sessions, and guided round table discussions give attendees the opportunity to interact with their industry peers and share ideas, tips, and techniques.

We’re bringing some of the brightest stars in social media to Central Illinois, offering organizations of any size the ability to achieve the greatest return on their social media investment.

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Social media: Integral to the success of emergency response and recovery

We are excited to share that Illinois State University has made great strides regarding emergency preparedness over the last year. With the addition of the state-of-the-art Emergency Operations Center (EOC) and the formation of the Social Media Analysis and Response Team (SMART), the University is committed to developing social media as a tool for emergency response and recovery.

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Everybody into the pool

As summer draws to a close and we return our focus to work and to school, we can reflect back on a myriad of activities and adventures that filled the season. Hopefully, the summer meant a vacation or a holiday of sorts. Perhaps you were lucky enough to jet of on an international excursion, or maybe you spent countless hours driving across country taking in sights and events.

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How an Ice Bucket Is Changing My Vocabulary

I just sat down with my daughter and explained to her that if she is going to put a video of her friends dumping ice water on themselves in the backyard, after she dries off, she can tell me where to send a donation.

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Just because a social network exists doesn’t mean you need to use it

Social media, when used correctly, can be a valuable resource to a business of any size and shape. Social media helps you reach a very targeted audience each and every time. The obvious platforms like Facebook and Twitter have a very large overall database of people and with the right tools and strategy can prove to be very effective.

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Your Online Reputation Needs to be Offensive

Have you ever received or seen one of these type of reviews online? If it has happened to your business, you know the hair-raising feeling of both dread and frustration of seeing it. It’s even worse if you didn’t realize it was online for months before you even saw it.

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Stop Marketing Online Like a Child

Imagine you are having an important conversation with someone, when suddenly a small child starts shouting, “Daddy……..Daddy……….Daddy……..Daddy.” If you are a parent, you know exactly what I’m talking about out. If not, take my word for it or go babysit soon.

A Special thanks to our 2014 sponsors